Digital Marketing made easy

If creating content for your blog literally feels like it is sucking the charm out of your life then you are not alone. This constant debate has plagued every marketer / blogger out there: What do I write about? Will my readers find this content interesting? Am I doing enough to create unique high quality content? All this can cause even seasoned bloggers to abandon the content-writing cause midway - but worry not - I have few strategies & tips and in no time, you will be posting great content on your blog, continuously. As a newbie blogger, my constant worry was “ What should I post about” leading to lots of frantic strategizing and brainstorming. Let's break things down a bit into bite-sized components here. You have 4 things you need to tackle while writing a blog post Headline Content: Outline + Type + Headings + body Images Call to action Let's begin with content: 1.1 Content: Outline Typically, I’d begin with a wo...

We have all been there, done that. In between trying to manage the demands of a full-time job and household (that full-time as well), family and health, there is very little time that is left to keep your blog engine running. And then we wonder: Why is our blog audience not growing? I am spending so much time on this - Is it even worth it? Managing a blog requires constant care and efforts - hmm, we knew that, didn't we? So why are we not able to create a blogging strategy that ensures consistent content, that increases traffic and maximizes engagement? It's all down to the planning, I say. Let's tackle the problem of increasing blog traffic first. Few strategies that can help you generate consistent traffic: 1. Goals Before you jump onto the blogging bandwagon, let's examine your goals and objectives a bit Why are your blogging ["It's fun," "To share my thoughts and expertise"] Whom are you blogging f...

Are you an early stage marketer looking for courses to enhance your marketing skills? Are you looking for ways to keep up with the rapid advances in your industry? Then you might want to consider few courses to quickly upskill. Most of these courses are free, and online. There are plenty of websites that provide a detailed and comprehensive list of free / online courses, such as, Hubspot's list right here , but as a beginner, you might want just a few ready pointers to commence your learning journey. Worry not, this particular post covers most of the skills considered essential for beginners, and you can always supplement these courses with more advanced courses once you have accomplished a certain skill level. Course #1 Google Analytics for Beginners Analytics is an area in which a marketer needs to be thoroughly conversant. The Google Analytics for Beginners course equips learners with just the skills to kick-start their analytics journey. Right from how...